The “But—I’m Not in Sales…” Workbook Your 90-Day Transformation from Resistance to Results
You’ve been selling your whole life—you just didn’t call it that. Every time you’ve persuaded a colleague, pitched an idea to your boss, or convinced your team to try a new approach, you were selling. This workbook helps you stop fighting that reality and start leveraging it.
24 practical exercises to transform how you influence, connect, and succeed—without ever feeling “salesy.”
Through hands-on challenges, real-world scenarios, and proven frameworks, you’ll master the skills that drive careers forward: genuine presence, strategic curiosity, trust-building, and the art of following up without being annoying.
Whether you’re an accountant tired of being overlooked, an engineer whose brilliant ideas keep getting ignored, or a healthcare professional seeking more influence in your organization—this workbook meets you where you are.
What you’ll build: A 90-day roadmap from foundation to mastery • A personal toolkit for handling objections and difficult conversations • Systems for measuring your growth and impact • Relationship strategies that travel with you throughout your career
Stop saying “I’m just the…” and start becoming the person others think of first.
The companion workbook to Todd Cohen’s But—I’m Not in Sales…
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